Web · SEO · Brand refresh
Zuda Yoga
CTR 1.5% → 3.9%. Search 19 → 4.
A premier vinyasa studio in Placer County. New site, sharper messaging, and an SEO overhaul to help the right students find them.
Read case study →Brand, websites, and ongoing marketing, by one senior strategist. Built for the nonprofits, founders, and family-run brands who deserve agency-grade work, charged like a human.
Brand identity
Web design
Marketing strategy
Copy & content
What it's like to work with me.
"Michelle was incredibly knowledgeable and brought ideas to the table I hadn't even considered. She took all the stress out of the process and the result was worth every penny."
"Michelle runs the brand and website work for both of my companies and treats them like they're her own. She brings ideas I'd never have thought of, makes the whole process painless, and always delivers. If you want someone who handles all of it and gets it right, she's the one."
"Michelle manages all of my marketing, from website and email to social and technical troubleshooting, and no matter the issue she finds a solution quickly and effectively. She puts her clients first and makes sure everything is handled on time, every time. 10/10, I cannot recommend her enough."
"I came to Michelle with a vague idea and walked away with a brand and website that finally matched the vision in my head. She handles the strategy, the design, and all the tech I don't understand, so I can stay focused on the work I actually love. Hiring her was one of the best decisions I've made for my business."
You need a brand and a site that pulls in donors, volunteers, and partners, without an agency-sized retainer. Strategy, design, copy, build, and ongoing support, all in one place.
You're growing past DIY but not ready to hire a full marketing team. Senior-level strategy and execution, scoped to your reality and your timeline.
Logo, color, typography, voice, guidelines. The full system, not just a wordmark.
Learn more → 02Squarespace or fully custom-coded sites, end to end. Strategy, copy, build, launch.
Learn more → 03Email, social, content, monthly reporting. Senior-level retainer, no fluff.
Learn more → 04Copy, audits, graphics, maintenance, one-offs. Drop in when you need a sharper hand.
Learn more →Free 30 minutes. Tell me what you're working on. I'll tell you straight whether I can help.
A clear, plain-language proposal. What gets done, by when, what it costs, no surprises.
Strategy, design, copy, build, and ongoing support. End to end, in one set of hands.
A senior marketing strategist running Raeve Marketing for the work I love most.
That looks like helping a nonprofit build the site that brings in their donors. Sitting down with a small business owner to figure out why their messaging wasn't landing.
Small businesses and nonprofits deserve senior-level work, charged like a human. That's the whole thesis. No team to hand you off to, no junior account manager to translate. Just me, your project, and the kind of attention your work actually deserves.
Book a free 30-minute call. Tell me what you're working on. If I can help, we'll talk next steps. If I can't, I'll point you to someone who can.